Trends and Insights


Absolute Exhibits is a single resource full-service trade show exhibit house that specializes in the design and fabrication of custom trade show exhibits. We produce trade show exhibit rentals and custom purchases for domestic and international trade shows. With over 18 years of experience, we have our finger on the pulse of the trade show industry.  Read more about design ideas, exhibiting trends, budgeting, measurement, ROI, and more.

Art in Motion: How to Draw More People to Your Trade Show Exhibit

Do you recall the most memorable exhibits at your last trade show?  They likely struck a chord with you for a reason that you may not be able to quite identify.  Odds are, they incorporated motion in their trade show exhibit. Motion is an important piece of trade show...

5 Ways to Improve Your Trade Show Booth Design

Exhibit halls are often large and very crowded.  With hundreds of trade show booths to contend with, how do you stand out from the crowd?  Believe it or not, there are numerous ways in which you can improve your trade show booth design to stand out amongst the giants-...

3 Ways to Incorporate Comfort into Your Trade Show Design

When you think of trade shows, comfort is not one of the top words you’d associate with the experience.  Often, you think of thousands of weary people shuffling from booth to booth checking out their trade show design and the products advertised within.  But rarely do...

NADA Trade Show Booth Design Ideas

It may feel like a long way off, but NADA is right around the corner.  This January, thousands of exhibitors and dealers will descend upon San Francisco.  Will your NADA trade show booth stand out and attract dealers’ attention or will you be one of the many booths...

Make a Big Splash with Your 20×30 Exhibit

When it comes to designing your 20x30 exhibit, it can be daunting trying to come up with an idea.  Depending upon the show and the industry, it can feel a little overwhelming at times.  That’s why we’ve put together a number of great design ideas for your 20x30...

Make Your Trade Show Booth More Appealing to Generation Z

According to a recent study by Fast Company, Generation Z will account for 40% of all consumers by 2020. If your business markets and sells directly to consumers, this presents a new challenge for you.  This means not only should your marketing, messaging, and...

Design the Perfect CES Trade Show Booth

If you’re involved in technology, computing, the internet of things, or anything with a technical slant, it’s likely that you’re considering showing at CES.  CES is one of the largest trade shows in the nation and draws thousands of consumers to explore its many...

3 Ways to Improve Your Health Care Exhibit

Health care has always had unique challenges that many other industries do not face.  Because of industry specific regulations, many health care exhibitors play it safe with their health care exhibit.  However, they need not be boring and uninteresting in their...

6 20×20 Trade Show Booth Design Ideas

For many exhibitors, a 20x20 trade show booth represents the first time they’re upgrading from a 10x10 exhibit space.  It can be a challenge to figure out how to design a 20x20 trade show booth when prior experience was likely a table skirt, a backdrop and minimal...

Using Data to Inform Your Trade Show Strategy

In the world of marketing, data is key to understanding where to invest your resources and how effective they are.  The same can be said for your trade show strategy.  While this sometimes falls under Sales’ department, it’s also a part of your marketing efforts. ...

The Art of Zen and Your Trade Show Booth Design

They say in order to achieve a state of Zen you have to reduce the clutter in your mind.  Unfortunately, when you’re at a trade show, you’re bombarded with messaging around every corner.  Worse, many of these booths are so cluttered with products that they really...

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Trends and Insights


Absolute Exhibits is a single resource full-service trade show exhibit house that specializes in the design and fabrication of custom trade show exhibits. We produce trade show exhibit rentals and custom purchases for domestic and international trade shows. With over 18 years of experience, we have our finger on the pulse of the trade show industry.  Read more about design ideas, exhibiting trends, budgeting, measurement, ROI, and more.

Art in Motion: How to Draw More People to Your Trade Show Exhibit

Do you recall the most memorable exhibits at your last trade show?  They likely struck a chord with you for a reason that you may not be able to quite identify.  Odds are, they incorporated motion in their trade show exhibit. Motion is an important piece of trade show...

5 Ways to Improve Your Trade Show Booth Design

Exhibit halls are often large and very crowded.  With hundreds of trade show booths to contend with, how do you stand out from the crowd?  Believe it or not, there are numerous ways in which you can improve your trade show booth design to stand out amongst the giants-...

3 Ways to Incorporate Comfort into Your Trade Show Design

When you think of trade shows, comfort is not one of the top words you’d associate with the experience.  Often, you think of thousands of weary people shuffling from booth to booth checking out their trade show design and the products advertised within.  But rarely do...

NADA Trade Show Booth Design Ideas

It may feel like a long way off, but NADA is right around the corner.  This January, thousands of exhibitors and dealers will descend upon San Francisco.  Will your NADA trade show booth stand out and attract dealers’ attention or will you be one of the many booths...

Make a Big Splash with Your 20×30 Exhibit

When it comes to designing your 20x30 exhibit, it can be daunting trying to come up with an idea.  Depending upon the show and the industry, it can feel a little overwhelming at times.  That’s why we’ve put together a number of great design ideas for your 20x30...

Make Your Trade Show Booth More Appealing to Generation Z

According to a recent study by Fast Company, Generation Z will account for 40% of all consumers by 2020. If your business markets and sells directly to consumers, this presents a new challenge for you.  This means not only should your marketing, messaging, and...

Design the Perfect CES Trade Show Booth

If you’re involved in technology, computing, the internet of things, or anything with a technical slant, it’s likely that you’re considering showing at CES.  CES is one of the largest trade shows in the nation and draws thousands of consumers to explore its many...

3 Ways to Improve Your Health Care Exhibit

Health care has always had unique challenges that many other industries do not face.  Because of industry specific regulations, many health care exhibitors play it safe with their health care exhibit.  However, they need not be boring and uninteresting in their...

6 20×20 Trade Show Booth Design Ideas

For many exhibitors, a 20x20 trade show booth represents the first time they’re upgrading from a 10x10 exhibit space.  It can be a challenge to figure out how to design a 20x20 trade show booth when prior experience was likely a table skirt, a backdrop and minimal...

Using Data to Inform Your Trade Show Strategy

In the world of marketing, data is key to understanding where to invest your resources and how effective they are.  The same can be said for your trade show strategy.  While this sometimes falls under Sales’ department, it’s also a part of your marketing efforts. ...

The Art of Zen and Your Trade Show Booth Design

They say in order to achieve a state of Zen you have to reduce the clutter in your mind.  Unfortunately, when you’re at a trade show, you’re bombarded with messaging around every corner.  Worse, many of these booths are so cluttered with products that they really...